5 Emerging Trends in Group Benefits Every Employer Should Know

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Employee expectations are shifting, and group benefits are no longer one-size-fits-all. Employers across Canada are recognizing that competitive compensation extends beyond salary. A strong benefits package can make the difference between attracting top talent and losing them to competitors. So, what’s new in group benefits, and why should employers pay attention?

How Group Benefits Are Evolving

Traditionally, group benefits focused on basics like health, dental, and life insurance. While these remain important, employees are now looking for flexibility, mental health support, and programs that reflect their diverse needs. The COVID-19 pandemic accelerated many of these changes by highlighting the importance of health, security, and work-life balance. As the workplace continues to evolve, organizations must ensure their benefits keep pace with these expectations.

Employers that adapt can improve retention, boost morale, and reduce turnover costs. Ignoring these shifts could leave organizations struggling to keep up in a competitive hiring market. With skilled workers in high demand, especially in certain industries, a forward-looking approach to group benefits is becoming just as important as compensation.

Why It Matters for Employers

Employees increasingly view benefits as a reflection of company culture and values. Offering modern benefits demonstrates care for employee well-being while also positioning the company as progressive and people-focused. In today’s workplace, benefits are no longer a “perk” but an expectation.

Research shows that employees who feel supported in their overall wellness are far more likely to remain with their employer over the long term. This means a strong group benefits package is not only about attracting new hires but also about retaining existing talent. Employers who stay ahead of these trends can stand out as attractive places to work, while those who fall behind may face higher turnover, lower engagement, and increased costs associated with rehiring and training.

Five Key Trends in Group Benefits

1. Personalized and Flexible Benefits

One of the biggest shifts is the move toward customizable plans. Instead of a standard package that offers the same benefits to all employees, many employers now offer flexible health spending accounts or wellness allowances. This allows employees to choose what’s most relevant to their lifestyle, whether it’s vision care, gym memberships, or alternative therapies such as acupuncture or massage.

For example, a young professional may prioritize fitness and mental health services, while a parent with young children may value vision and dental coverage. Providing flexibility ensures employees feel supported no matter their stage of life. Employers who give choice not only meet diverse needs but also show respect for their workforce’s individuality.

2. Mental Health and Well-Being Support

Mental health has become a central focus of workplace benefits. Over the past few years, stress, anxiety, and burnout have risen significantly, with many employees seeking more support from their employers. Companies that provide access to counseling, therapy, and stress management programs are seeing stronger employee engagement and resilience.

Some employers are expanding Employee Assistance Programs (EAPs) to include ongoing counseling sessions rather than short-term solutions. Others are investing in digital platforms that connect employees to licensed therapists through apps or online services. Mindfulness subscriptions, mental health days, and manager training on how to support struggling employees are also gaining popularity.

Investing in mental health doesn’t just benefit employees—it also reduces absenteeism and improves productivity. According to the Mental Health Commission of Canada, mental health problems cost the economy billions annually in lost productivity. By prioritizing well-being, employers help create a healthier and more sustainable workplace.

3. Virtual and Digital Health Care

Virtual care has moved from being a “nice-to-have” to a standard expectation. Employees value quick and easy access to healthcare professionals through telemedicine and online consultations. This is especially beneficial for remote or rural employees who may not have easy access to clinics.

Virtual healthcare services can include online doctor visits, prescription renewals, chronic disease management, and even physiotherapy consultations. These services not only improve convenience but also reduce the number of sick days taken for medical appointments. Employers offering virtual healthcare are finding that employees appreciate the time savings and accessibility.

The rise of digital health has also led to innovations such as wearable devices and health apps that help employees track their physical activity, sleep, and nutrition. Employers who integrate these tools into wellness programs can foster healthier habits across their workforce.

4. Financial Wellness Programs

More employers are including financial literacy tools, budgeting workshops, and retirement savings programs as part of their group benefits. With rising living costs and household debt levels, employees are increasingly worried about financial security. These concerns directly impact workplace focus and productivity.

Financial wellness programs may include one-on-one financial coaching, webinars on debt reduction strategies, or tools to help with budgeting and savings. Some employers even offer employer-matching programs for retirement savings or assistance with student loan repayments. Supporting financial well-being helps reduce stress, increases employee satisfaction, and builds long-term loyalty.

In many ways, offering financial support demonstrates the employer’s recognition of real-world challenges employees face. When workers feel supported in managing their finances, they are less distracted, more motivated, and better able to contribute fully at work.

5. Non-Traditional Benefits

Beyond the usual health and dental, employees are showing interest in perks that support their lifestyle and overall happiness. Non-traditional benefits can range widely but often focus on work-life balance and unique employee needs.

Examples include:

  • Pet insurance for employees who consider pets part of the family.
  • Childcare support such as daycare subsidies or backup care services.
  • Professional development allowances that fund courses, certifications, or conferences.
  • Wellness stipends for home office upgrades, fitness equipment, or meal delivery services.
  • Extra vacation days or volunteer time-off programs that support work-life integration.
  • Fertility and in vitro treatment coverage, which has become a highly valued benefit for employees who want support in building their families.

These offerings not only stand out to potential hires but also foster loyalty among existing staff. They signal that the employer is forward-thinking and understands the broader needs of today’s workforce. In competitive industries, non-traditional benefits can be the deciding factor for a candidate weighing multiple job offers.

Bringing It All Together

Group benefits are no longer just about coverage—they are about connection. Employers who embrace these trends send a clear message: we care about your well-being, both at work and beyond. By investing in flexible, supportive, and forward-looking benefits, companies can strengthen employee loyalty and position themselves for long-term success.

As you review your group benefits program, consider which of these trends could align with your workforce’s needs. Even small adjustments—like adding flexible spending options or introducing virtual care—can have a big impact on employee satisfaction. When employees feel supported, they are more engaged, more productive, and more likely to stay for the long term.

This is for informational purposes only and does not constitute financial, legal, or tax advice. Always consult a qualified professional regarding your specific situation. We are not responsible for any actions taken based on this content.

Helping Employees Get the Most Out of Their Health Benefits

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Helping Employees Get the Most Out of Their Health Benefits

You can provide the most generous benefits package in the world, but if employees don’t understand how to use it, it won’t have the impact you hoped for. Across Canada, many employees leave valuable health and wellness resources untapped simply because they don’t know what’s available or how to access it. For business owners and HR professionals, educating employees about their benefits isn’t just a nice extra—it’s an essential step toward creating a healthier, more loyal, and more productive workforce.

When Benefits Go Unused, Everyone Misses Out

Offering benefits is a major investment. Extended health coverage, dental care, paramedical services, and wellness allowances all come with costs to the company. When employees fail to take advantage of these resources, it’s not only a missed opportunity for them—it’s also a lost return on investment for the organization.

Imagine a scenario: an employee suffers ongoing back pain but doesn’t realize physiotherapy is covered under your plan. They avoid treatment, their pain worsens, and productivity drops. Months later, a preventable issue becomes a bigger concern that impacts both their well‑being and your team’s efficiency. This is what happens when benefits are underused—they don’t provide the intended health, morale, or retention impact.

Educating employees ensures they view benefits not as fine print in a handbook but as tools to support their daily lives. A team that knows how to access preventative health care, mental health services, and family coverage options is a team that stays healthier and feels more valued.

Why Health Benefits Education Can Be Challenging

Despite the clear value, helping employees understand health benefits often comes with hurdles.

Information overload on day one: New hires receive a mountain of onboarding materials. By the time they get to the benefits booklet, attention and energy are running low.

Confusing terminology: Words like “deductible,” “co‑insurance,” or “coordination of benefits” are not part of everyday language. Without translation into plain English, many employees tune out.

Irregular communication: Many organizations only discuss benefits once a year during open enrollment. Without reminders or ongoing conversations, details fade quickly.

Reactive awareness: Employees often learn about benefits only when a medical issue arises. By then, stress and urgency can make it harder to absorb new information.

Turning Health Benefits into Everyday Value

Clear and consistent communication helps employees view their benefits as practical tools rather than abstract policies. Here are strategies to bring health benefits to life:

Break information into small, digestible pieces
: Instead of a single benefits session, share one feature at a time. For instance, start with paramedical coverage one month, mental health supports the next, and vision care later. This keeps information approachable and memorable.

Use relatable examples
: Paint a picture of real-life use. “If your child needs braces, our dental plan can cover 50% of the cost up to $2,000” is easier to grasp than a page of percentages and annual maximums. Stories connect the benefit to employees’ daily lives.

Incorporate wellness education into your culture
: Lunch‑and‑learns, wellness newsletters, or quick “Did you know?” messages in internal chats can keep health resources top of mind. The goal is to normalize talking about benefits as part of workplace well‑being.

Highlight preventative care
: Preventative services—like annual eye exams, physiotherapy after minor strains, or mental health counselling—often save employees and employers from bigger issues down the road. When staff understand that benefits support staying healthy, not just reacting to illness, they’re more likely to use them proactively.

Offer multiple ways to learn
: Some employees prefer reading a guide, others learn best through short videos, and some want to ask questions in a small group session. A mix of formats ensures the message reaches everyone.

Measuring the Impact of Your Efforts

It’s important to know whether your education efforts are working. Instead of guessing, consider these approaches:

Track utilization rates for paramedical services, wellness allowances, and mental health support. An increase often reflects better awareness.

Monitor enrollment levels for optional coverage, such as enrolling in optional critical illness protection.

Collect employee feedback via short surveys to gauge confidence in understanding their benefits.

Watch for retention improvements and fewer sick days, as engaged employees tend to stay longer and take a more proactive approach to their health.

Even small increases in understanding can create noticeable improvements in morale and the return on your benefits investment.

When employees know their benefits, they feel supported. When they use those benefits, they’re healthier, happier, and more productive. And when they see their workplace investing in their well‑being, loyalty naturally grows.

Helping employees understand their health benefits is an ongoing effort, not a single presentation. If your organization hasn’t revisited how benefits are communicated, this is a perfect time to start. A clear, proactive education strategy can turn an underused expense into a meaningful tool for engagement and wellness.

We can help you create a tailored communication strategy to educate your team, improve benefit utilization, and strengthen employee loyalty.

Disclaimer: This article is for informational purposes only and does not constitute financial, legal, or tax advice. Always consult a qualified professional regarding your specific situation. We are not responsible for any actions taken based on this content.

Renewing Your Group Benefits Plan

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When it’s time to renew your organization’s group benefits plan, it’s a chance to step back, take a close look, and ensure everything still makes sense for your team and budget. Each year, your provider will review past claims and usage to help adjust coverage and premiums, so the plan remains relevant. Here’s how to get the most out of this process.

Reviewing Your Benefits: Focus on What Matters

Take time to examine each part of your benefits package to see if it still meets the needs of your team:

  • Health Coverage: Look at what’s covered for prescription drugs, hospital care, and specialist visits. Are the current limits in line with what your team uses most?
  • Dental Coverage: From cleanings to crowns, check that the plan covers routine and advanced dental needs. If usage is low, maybe it’s time for an update.
  • Disability and Life Insurance: Disability insurance protects income during tough times, while life insurance gives peace of mind. Make sure coverage levels are right for your team.
  • Critical Illness and Accident Insurance: These benefits can provide extra financial support for serious illnesses or accidents, with options for additional coverage if it’s a priority for employees.

Specialty Benefits That Add Flexibility

Consider adding options that give employees more control over their benefits:

  • Health Care Spending Accounts (HCSAs): With HCSAs, employees have a set allowance to cover eligible health expenses. This flexibility lets employees pick and choose the coverage that fits their needs.
  • Emergency Medical Coverage: This can be particularly valuable for employees who travel frequently, covering unexpected medical costs on the road.
  • Retiree and Self-Employed Benefits: If you offer benefits for retirees or contractors, make sure these plans focus on the essentials, like prescriptions, dental, and vision, to keep things simple and effective.

Checking Value and Staying on Budget

Once you know what you’re covering, see if it aligns with what your team values most and if it’s worth the premium cost:

  • Utilization Analysis: Look at which benefits are most used. If something like dental care isn’t being used much, that could mean there’s room to adjust.
  • Employee Feedback: Ask employees directly what benefits do they find most valuable? This feedback can guide your decisions.

Making the Right Adjustments

When you have the full picture, it’s time to consider if adjustments would make the plan stronger or more efficient:

  • Benefit Modifications: Maybe it’s time to add a health spending account, adjust critical illness coverage, or tweak other benefits to better reflect what employees want.
  • Cost-Sharing Adjustments: Evaluate how the premium costs are split. Adjusting the cost share may help keep the plan sustainable for everyone.

With the right approach to your group benefits renewal, you can keep your plan valuable, easy to understand, and tailored to what your team needs most. This way, you’re not just offering a benefits package—you’re providing a solution that works.

Setting Up Your Employee Benefits Program

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In the competitive landscape of today’s business world, an effective employee benefits program stands as a cornerstone of organizational success. Such programs not only serve as magnets for top talent but also highlight an organization’s unwavering commitment to the holistic well-being of its workforce.

Establishing a Benefits Budget
The foundation of a robust benefits program is a well-thought-out budget. By assessing the financial health of your organization, you can determine the funds you’re willing to allocate towards a comprehensive employee benefits package. It’s essential to delve deep into a cost analysis for each potential benefit, ensuring that the budget aligns with both the company’s capabilities and the employees’ needs.

Deciding on the Right Benefits
Once the budget is set, the next step is to curate the benefits that will form part of your program. Choices abound, from group health, dental, and vision insurance to paid time off, retirement savings plans, and flexible health savings accounts. There are also group life and disability insurance options, not to mention perks that foster a healthy work-life balance. While the budget will inevitably influence the selection, it’s paramount to weigh in the preferences and necessities of your employees.

Choosing a Benefits Provider
With a list of desired benefits in hand, the focus shifts to selecting the right provider. This involves researching providers that cater to your chosen benefits and juxtaposing the advantages and costs of each. Given the intricate nature of benefits plans, seeking expert advice can be invaluable in navigating this terrain and ensuring the best fit for your organization.

Finalizing the Benefits Program
After zeroing in on a provider, the next phase is to cement the details of your benefits program. This encompasses signing all requisite documentation and earmarking the date when the plan will kick off. While this might seem like a daunting task, remember that expert guidance can streamline the process, ensuring all i’s are dotted and t’s are crossed.

Communicating the Plan to Employees
The establishment of a benefits program is only half the battle. The other half is effective communication. Organize sessions to walk your employees through the nuances of the benefits plan, addressing any questions or concerns they might harbor. Furnish them with digital or printed copies of the benefits, elucidating both the costs they would incur and the contributions made by the company. It’s pivotal to ensure that every employee has a clear understanding of their benefits, coverages, and the provisions for their dependents. An online portal or resource can further empower employees to delve into their benefits at their own pace. And don’t forget to spotlight your benefits program on your organization’s career page and in job listings.

Tax Implications of Group Benefits
A noteworthy aspect of group benefits is their tax implications. Such benefits can be deducted before tax withholdings on an employee’s paycheck. For instance, if group health insurance premiums are covered by the organization, these amounts are eligible for deductions.

In Conclusion
Crafting a comprehensive employee benefits program is more than just a strategic move; it’s an investment in the future of the organization and its people. By adhering to the steps outlined, businesses can sculpt a benefits program that is both versatile and resonant, ensuring a harmonious and productive workplace.

Exploring the Value of Group Benefit Plans for Your Employees

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In today’s ever-evolving workplace landscape, employees place a premium on several key factors:

1. Alignment with employer values, especially sustainability.

2. Achieving a harmonious work-life balance.

3. Assistance in coping with the rising cost of living expenses.

4. Opportunities for delayed retirement.

5. Cultivating a sense of belonging within the workplace.

6. Flexibility in terms of work hours and location.

7. Ensuring job security.

If your business is experiencing growth and you’re considering adding group benefit plans to your employee offerings, you’re in the right place. We understand the importance of providing the right employee benefits solution for your business.

Understanding Group Benefit Plans and Their Value

Group benefit plans form a crucial part of a company’s total compensation package, available to employees regardless of their seniority, position, or qualifications. These plans often encompass medical coverage for employees and their dependents. While it may seem like an additional expense during a period of growth, offering employee insurance benefits is essential for the long-term sustainability of your business.

So, why should your company consider offering group insurance benefits? Here are some compelling reasons:

1. Convenience: Group insurance benefits simplify healthcare coverage for your employees and their families.

2. Workforce Protection: These benefits provide a safety net for your staff, promoting their well-being.

3. Staff Retention: Offering benefits can help you retain valuable employees, reducing turnover.

4. Tax Benefits: Group insurance plans offer tax advantages for both employers and employees.

5. Customization: Plans can be tailored to meet your business’s unique needs.

6. Morale Boost: Providing benefits can boost productivity and morale among your workforce.

What’s Covered by Group Insurance Plans?

Group insurance plans typically cover medical-related expenses that provincial healthcare plans might not fully address. This coverage can include paramedical and ambulance services, dental care, eye care, hospital stays, and certain prescription drugs. Additionally, you have the option to combine group benefits plans with retirement and savings plans.

Types of Group Benefits Plans

Various types of group benefits plans are available, each catering to different company needs and preferences. The most popular options include:

1. Fully-Insured

2. Self-Funded

3. Level-Funded

No matter the size of your business, there’s a group insurance benefit plan that suits your needs. We offer flexible and innovative plans that anticipate your requirements. Our services aim to reduce your administrative workload, allowing you to focus on critical aspects of your business.

Is Group Insurance Cost-Effective?

One of the financial advantages of group insurance is lower premiums while maintaining coverage equivalent to individual health insurance. Typically, employers cover most of the group benefit plan costs, with employees contributing a small percentage of their salary towards the monthly premium. If you’re concerned about the tax implications of providing benefits at work, it’s advisable to with us for specific details.

In conclusion, offering group benefit plans is a strategic move to attract and retain top talent while promoting employee well-being and financial security. Whether you have a small or large business, we are here to assist you in finding the right plan that aligns with your organization’s needs and objectives.

The Value of Tailored Group Benefits

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We are deeply committed to collaborating closely with our clients to shape a prosperous future. Our dedication to understanding our clients’ needs and our emphasis on education have positioned us as a reliable partner in delivering bespoke benefits solutions. In this article, we will delve into the significance of custom group benefits and the advantages they offer to both employers and employees.

Embracing Diversity and Individual Needs:
Every organization consists of individuals with distinct needs and situations. Custom group benefits acknowledge and celebrate this diversity. By working closely with you, we acquire a profound understanding of your employees’ individual needs and preferences. This insight enables us to craft benefits packages that address their specific requirements. Recognizing and valuing their unique differences promotes a culture of inclusion and well-being.

Enhancing Employee Satisfaction and Retention:
Custom group benefits are pivotal in elevating employee satisfaction and retention. When employees perceive that their needs are recognized and met, they tend to be more content with their benefits package. This results in heightened engagement and allegiance. By collaboratively shaping benefits, we cultivate an atmosphere where employees feel cherished and backed, fostering a positive workplace ambiance.

Maximizing Value for Your Organization:
Custom group benefits deliver substantial value to your organization. Our collaborative approach helps us grasp your organization’s distinct objectives, ethos, and financial constraints. Armed with this knowledge, we can formulate benefits packages that resonate with your specific demands and resources. By personalizing the program, we optimize the value and cost-efficiency of your commitment, ensuring that you procure the most advantageous benefits for your organization and its members.

Prioritizing Employee Well-being:
The well-being of employees is central to group benefits. Customized benefits guarantee that your workforce has access to coverage options that bolster their overall well-being. Ranging from exhaustive medical coverage to mental health assistance and wellness initiatives, we tailor the benefits package to cater to their particular health concerns. By placing employee well-being at the forefront, we foster a healthier and more dynamic workforce.

Adapting to Changing Needs:
As the requirements of employees shift, custom group benefits provide the agility to accommodate these alterations. Through sustained collaboration, we periodically review and modify the benefits scheme to ensure its ongoing pertinence. This adaptability guarantees that your benefits package remains invaluable, supporting your employees throughout their professional journey.

In summation, custom group benefits play a crucial role in carving a sustainable trajectory for your organization. By teaming up with us, we can devise benefits strategies that celebrate diversity, boost employee contentment, optimize value for your organization, and prioritize employee health. We pledge to equip you with the educational resources and tailored solutions essential for making enlightened choices that resonate with your distinct requirements. Together, let’s harness the potential of custom group benefits and set the stage for a thriving and sustainable future.

Should you have any queries or wish to delve deeper into personalized benefits solutions, our devoted team stands ready to assist. We are eager to offer the educational insights necessary to maximize your group benefits.

Insurance Planning for Incorporated Professionals

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For incorporated professionals, making sure your practice is financially protected can be overwhelming. Incorporated professionals face a unique set of challenges when it comes to managing risk. Insurance can play an important role when it comes to reducing the financial impact on your practice in the case of uncontrollable events such as disability, or critical illness. This infographic and article address the importance of corporate insurance.

The 4 areas of insurance a incorporated professional should take care of are: 

  • Health 

  • Disability 

  • Critical Illness 

  • Life

Health: We are fortunate in Canada, where the healthcare system pays for basic healthcare services for Canadian citizens and permanent residents. However, not everything healthcare related is covered, in reality, 30% of our health costs* are paid for out of pocket or through private insurance such as prescription medication, dental, prescription glasses, physiotherapy, etc.

For incorporated professionals, offering employee health benefits make smart business sense because health benefits can form part of a compensation package and can help retain key employees and attract new talent.

For incorporated professionals that are looking to provide alternative health plans in a cost effective manner, you may want to consider a health spending account.

Disability: Most people spend money on protecting their home and car, but many overlook protecting their greatest asset: their ability to earn income. Unfortunately one in three people on average will be disabled for 90 days or more at least once before the age of 65.

Consider the financial impact this would have on your practice if you or a key employee were to suffer from an injury or illness. Disability insurance can provide a monthly income to help keep your practice running.

Business overhead expense insurance can provide monthly reimbursement of expenses during total disability such as rent for commercial space, utilities, employee salaries and benefits, equipment leasing costs, accounting fees, insurance premiums for property and liability, etc.

Key person disability insurance can be used to provide monthly funds for you or key employee while they’re disabled and protect the business from lost revenue while your business finds and trains an appropriate replacement.

Critical Illness: For a lot of us, the idea of experiencing a critical illness such as a heart attack, stroke or cancer can seem unlikely, but almost 3 in 4 (73%) working Canadians know someone who experience a serious illness. Sadly, this can have serious consequences on you, your family and business, with Critical Illness insurance, it provides a lump sum payment so you can focus on your recovery.

Key person critical illness insurance can be used to provide funds to the practice so it can supplement income during time away, cover debt repayment, salary for key employees or fixed overhead expenses.

Buy sell critical illness insurance can provide you with a lump sum payment if your business partner or shareholder were to suffer from a critical illness. These funds can be used to purchase the shares of the partner, fund a buy sell agreement and reassure creditors and suppliers.

Life: For an incorporated professional, not only do your employees depend on you for financial support but your loved ones do too. Life insurance is important because it can protect your practice and also be another form of investment for excess funds.

Key person life insurance can be used to provide a lump sum payment to the practice on death of the insured so it can keep the business going until you an appropriate replacement is found. It can also be used to retain loyal employees by supplying a retirement fund inside the insurance policy.

Loan coverage life insurance can help cover off any outstanding business loans and debts.

Reduce taxes & diversify your portfolio, often life insurance is viewed only as protection, however with permanent life insurance, there is an option to deposit excess funds not needed for operations to provide for tax-free growth (within government limits) to diversify your portfolio and reduce taxes on passive investments.  

Talk to us to make sure you and your practice are protected.

Contact Us
Mediterraneo Music Latino

10 Essential Decisions for Business Owners

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10 Essential Decisions for Business Owners

Business owners are busy… they are busy running a successful business, wearing lots of hats and making a ton of decisions. We’ve put together a list of 10 essential decisions for every business owner to consider; from corporate structure to retirement and succession planning:

  • Best structure for your business (ex. Sole Proprietor, Corporation, Partnership)

  • Reduce taxes

  • What to do with surplus cash

  • Build employee loyalty

  • Reduce risk

  • Deal with the unexpected

  • Retire from your business

  • Sell your business

  • Keep your business in the family

  • What to do when you’re retired

As a financial advisor, we are uniquely positioned to help business owners, talk to us about your situation and we can provide the guidance you need.

Contact Us
Life insurance

Group Insurance vs Individual Life Insurance

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Group Insurance vs Individual Life Insurance

“I already have life insurance from work, so why do I need to get it personally?” or “Work has got me covered, I don’t need it.”

While it’s great to have group coverage from your employer or association, in most cases, people don’t understand that there are important differences when it comes to group life insurance vs. self owned life insurance.

Before counting on insurance from your group benefits plan, please take the time to understand the difference between group owned life insurance and personally owned life insurance. The key differences are ownership, premium, coverage, beneficiary and portability.

Ownership:

  • Self: You own and control the policy.

  • Group: The group owns and controls the policy.

Premium:

  • Self: Your premiums are guaranteed at policy issue and discounts are available based on your health.

  • Group: Premiums are not guaranteed and there are no discounts available based on your health. The rates provided are blended depending on your group.

Coverage:

  • Self: You choose based on your needs.

  • Group: In a group plan, the coverage is typically a multiple of your salary. If your coverage is through an association, then it’s usually a flat basic amount.

Beneficiary:

  • Self: You choose who your beneficiary is and they can choose how they want to use the insurance benefit.

  • Group: You choose who your beneficiary is and they can choose how they want to use the insurance benefit.

Portability:

  • Self: Your policy stays with you.

  • Group: Your policy is tied to your group and if you leave your employer or your association, you may need to reapply for insurance.

Talk to us, we can help you figure out what’s best for your situation.

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Insurance Planning for Business Owners

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For business owners, making sure your business is financially protected can be overwhelming. Business owners face a unique set of challenges when it comes to managing risk. Insurance can play an important role when it comes to reducing the financial impact on your business in the case of uncontrollable events such as disability, critical illness or loss of a key shareholder or employee.

This infographic addresses the importance of corporate insurance.

The 4 areas of  insurance a business owner should take care of are:

  • Health

  • Disability

  • Critical Illness

  • Life

Health: We are fortunate in Canada, where the healthcare system pays for basic healthcare services for Canadian citizens and permanent residents. However, not everything healthcare related is covered, in reality, 30% of our health costs* are paid for out of pocket or through private insurance such as prescription medication, dental, prescription glasses, physiotherapy, etc.

For business owners, offering employee health benefits make smart business sense because health benefits can form part of a compensation package and can help retain key employees and attract new talent.

For business owners that are looking to provide alternative health plans in a cost effective manner, you may want to consider a health spending account.

Disability: Most people spend money on protecting their home and car, but many overlook protecting their greatest asset: their ability to earn income. Unfortunately one in three people on average will be disabled for 90 days or more at least once before the age of 65.

Consider the financial impact this would have on your business if you, a key employee or shareholder were to suffer from an injury or illness. Disability insurance can provide a monthly income to help keep your business running.

Business overhead expense insurance can provide monthly reimbursement of expenses during total disability such as rent for commercial space, utilities, employee salaries and benefits, equipment leasing costs, accounting fees, insurance premiums for property and liability, etc.

Key person disability insurance can be used to provide monthly funds for the key employee while they’re disabled and protect the business from lost revenue while your business finds and trains an appropriate replacement.

Buy sell disability insurance can provide you with a lump sum payment if your business partner were to become totally disabled. These funds can be used to purchase the shares of the disabled partner, fund a buy sell agreement and reassure creditors and suppliers.

Critical Illness: For a lot of us, the idea of experiencing a critical illness such as a heart attack, stroke or cancer can seem unlikely, but almost 3 in 4 (73%) working Canadians know someone who experience a serious illness. Sadly, this can have serious consequences on you, your family and business, with Critical Illness insurance, it provides a lump sum payment so you can focus on your recovery.

Key person critical illness insurance can be used to provide funds to the company so it can supplement income during time away, cover debt repayment, salary for key employees or fixed overhead expenses.

Buy sell critical illness insurance can provide you with a lump sum payment if your business partner or shareholder were to suffer from a critical illness. These funds can be used to purchase the shares of the partner, fund a buy sell agreement and reassure creditors and suppliers.

Life: For a business owner, not only do your employees depend on you for financial support but your loved ones do too. Life insurance is important because it can protect your business and also be another form of investment for excess company funds.

Key person life insurance can be used to provide a lump sum payment to the company on death of the insured so it can keep the business going until you an appropriate replacement is found. It can also be used to retain loyal employees by supplying a retirement fund inside the insurance policy.

Buy sell life insurance can provide you with a lump sum payment if your business partner or shareholder were to pass away. These funds can be used to purchase the shares of the deceased partner, fund a buy sell agreement and reassure creditors and suppliers.

Loan coverage life insurance can help cover off any outstanding business loans and debts.

Reduce taxes & diversify your portfolio, often life insurance is viewed only as protection, however with permanent life insurance, there is an option to deposit excess company funds not needed for operations to provide for tax-free growth (within government limits)  to diversify your portfolio and reduce taxes on passive investments.

Talk to us about helping making sure you and your business are protected.

Contact Us